Last week, I mentioned I was looking for an army of squirrels. (folks who love reading and stockpile their books like nuts in their cozy little dens) Forget Uncle Sam or Auntie Canuck: I want you. I need readers, you…
It’s war, people, and I need an army. You’ve heard of guerrilla warfare? For us authors, it’s called guerrilla marketing, and you can imagine all that entails: Work. Scheming. Work some more. Well, I’ve realized that’s about what it will…